Company Information

Name

Pennock


Year of Incorporation

2020


Location

San Mateo, California


Founding Team

Experienced team of digital marketers who have been building full-funnel marketing strategies for 7 & 8-figure beauty and lifestyle brands through paid media management (ads) and SEO.

CEO & Managing Parter: Nikki Lindgren
CFO & COO: Tyler Elliott


Summary

Over the years, we've discovered that numerous emerging brands face challenges in expanding their customer base. Often, this struggle arises from a lack of in-house expertise and a reliance on patchwork solutions from external vendors, as they perceive traditional agencies as prohibitively expensive. This realization led us to a simple yet ambitious mission: crafting robust, Fortune 500-caliber strategies designed to empower Beauty and Lifestyle brands to flourish by enhancing their customer base and revenue.

Since our launch in 2020, we have been improving conversions for businesses scaling from their first $500K -> $1M years to brands already exceeding $30M years. Each month, our work reaches over 500 million individuals through paid advertising and search results, all meticulously curated by the Pennock team. Our clients are seeing huge increases in their revenue growth.

We are humbly considered thought leaders by many in our space because of our strategies and consultative partner management style. Regardless of the ever-evolving market dynamics or prevailing trends, Pennock continues to pave the way for our clients, ensuring they maintain a competitive edge and remain at the forefront of their industry.


Nikki Lindgren and her senior staff talk to the media about:
1. Strategies for scaling ad programming to achieve sustained and profitable long-term growth.
2. The significance of being female-led and female-operated, and the shift away from machismo in service-based businesses.
3. The advantages of niching over catering to everyone.
4. Real-time tips and tricks for enhancing media buying efficiencies.

Media Bio