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We’re the Paid Media Agency for Beauty Brands

 
 
 
 
 
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Ready to give your paid media strategy a makeover?

 
 

Our expertise in the beauty industry can help energize your sales and get radiant results. Here at Pennock, we specialize in serving female-focused beauty DTC brands. We manage upwards of $7M in media spend per year for our clients in the beauty industry, resulting in an average of 5.87X ROAS and $41.1M in revenue.  

Whether your goal is to drive awareness around your brand and products, launch a new collection, or generate more revenue, we provide real-time insight into your DTC performance that enables you to move into the next phase of growth.

 
 
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Brands we’ve worked with.

We act as a true strategic and execution arm of our client's team, enabling us to collectively win together. Managing an annual media budget upwards of $7M, we’ve produced an average Return on Ad Spend of 5.87X and $41.1M in revenue for our clients in the beauty industry.

Let us audit your brand!

To get the ball rolling, we have a few questions for you.

We operate at the intersection of science and style.

 
 
 
 
 

Our work.

Our skincare, wellness, and makeup clients come to us looking for immediate growth. And that’s what we aim to deliver. We’ll get straight to the point, giving you the insights that are worth actioning. No BS storytelling or fluff. 

 
 
 

Kinship

A skincare brand developed by scientists and industry experts hired Pennock to act as their external marketing department, developing strategy and execution tactics to drive awareness, sales, and retention.

 
 

Face Reality Skincare

We increased Face Reality Skincare’s Online Revenue by 350% with a 6X ROAS.

 
 
 
 

Marie Veronique

Developed new audience personas to fuel growth while maintaining performance in the competitive skincare market.

 

Get Inspired.

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What our clients say.

 
I couldn’t be happier with the results that Pennock is delivering and the return we are seeing on our online marketing spend. They took the time to understand our business priorities and our niche in the marketplace. They are very adaptive and have successfully navigated our changing business environment. Highly recommended!
— Justyna Wilson, Senior Director of eCom & Marketing at Face Reality Skincare
 
Pennock is the first paid media agency I’ve worked with that actually cared about my business. They were true partners in learning about our brand and presenting creative solutions to get the best return on our ad spend, even during this challenging economy. They went above and beyond to provide the support our skincare startup needed to test new channels and improve our efficiency.
— Jacqueline, VP of eCom + Growth at Kinship
 

 

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